YOUR BUSINESS SUCKS (At Social Media) Stop doing these 10 things right now!
Updated: Feb 10
Let me guess… You hired a 20-something to “run” your social media marketing because they had a successful TikTok account and knew what Hootsuite was? You said yes, and turned over the keys to the millennial. (brace-for-impact)
Now, you’re worse off than before because, unironically, bad social media decisions ARE MUCH WORSE than NO SOCIAL MEDIA. (yes, we went all caps on you)
You've wandered off into the social media wilderness with no supplies, no experience, and no preparation. You are officially Lost, Dazed, Confused, and very Frustrated? It all sucks, no one is calling, ordering, or going viral and the new-hire 20yr old TikTok plan isn't working. Lucky for you, we can fix it!
Breathe, Let's get started!
You're probably making at least some, if not all, of these mistakes so:
STOP DOING THESE 10 THINGS RIGHT NOW (yes all caps again with bold, Eeek!):
Stop posting only once a week to only one social platform (hint: do more, yes more, way more)
Stop naming your photo files with numbers and letters 12345verAfinal.jpeg (hint it's all about SEO)
Stop boosting Facebook posts that link people to a poorly built website. (hint leads capture page we don't use the F - Word *Funnel)
Stop listing different phone numbers across your web, social, and google my business. (hint N.A.P., name address & phone).
Stop thinking that everyone sees every Facebook post you make. (hint less than 10% of your followers)
Stop scheduling content to social media if you don't know exactly what the algorithm(s) of each platform are rewarding and to be honest you don't really know why that cute Canva post isn't getting all the likes! (hint reels, stories & shorts)
Stop posting your sales pitch content (20% off now) on your social feeds (hint 5:1 ratio)
Stop ignoring the analytics or worse not knowing what that data says about your content. (hint it's your report card; don't ignore the truth about your lack of skill or the people you hire to manage your digital assets lack of skill)
Stop thinking that gaining followers, likes, subscribers & customers is all free. (hint it costs money to win)
Stop thinking you don't need expert help to manage a silly social media site, any college kid can
Now, let's get to fixing all that!
💻 You need a great website built by a professional.
3️⃣ You need to post at least 3x a day on multiple platforms.
📷 You need to name your pictures with SEO in mind.
👀 You need to understand how posts are distributed to your followers *the algorithm.
☎️ You need to use 1 phone number consistently for proper SEO
📜 You need a content strategy & plan (to know why and where you're going).
🗺️ You need a content distribution map (to know how to get there).
🧳You need tons and tons of content; video, reels, shorts, and stories (the supplies)
🧭You need a professional/partner with experience (Media Marketing Agency; guide).
⛏️You need to hit paydirt and know when it happens (analytics).
Social media marketing is not the same thing as posting on social media.
In fact, posting content should literally be the end product of experience-based research.
READY, FIRE, AIM?
Your posts (all social content) should evolve after engaging in a process of planning, branding, content creation, foundation-building, systems construction, strategy, tactics, and analytics. See #6 and #7 above. Rinse, Repeat...
But I don't have time... ALL STOP! Then you don't need to own a business. (hint: hire a professional)
LET'S GO VIRAL
Do people sometimes get lucky without all of those fix-it points? You betcha! However, is hoping to get lucky a good business plan? Nope. Get serious; Stop playing the Powerball Lottery with your business. Social media is a critical marketing tool where professional experience pays!
So what does it take? Give me the keys to the Kingdom! What is the secret in staking your claim and striking social media gold?
SHOW ME THE EASY BUTTON
You need Knowledge, simply put... OR You need to pay/hire for Knowledge...
Like many things in life: it's hard before it gets easy. You can choose to dig randomly without a map in search of social gold or hire a professional to mine and prospect that paydirt for you. At Kingdom Media Company we specialize in turning the hard into easy!
The fixes.
The plan.
The map.
The supplies.
The guide.
The paydirt.
We’ve done it all before. You need a pro-partner on this journey. Let's Talk and turn that social media sucks, into paydirt success. Slap that easy button below! ➡️ www.bio.kingdommediacompany.com
コメント